Research

Leadership Brief

KuppingerCole’s Leadership Brief provides condensed research and advice for executives and decision makers in organizations. These two-page documents cover business challenges and advise on how to address them, focusing on the key issues and allowing decision makers to quickly identify the right solutions.
Identity Fabrics - Connecting Anyone to Every Service
Leadership Brief
Identity Fabrics - Connecting Anyone to Every Service
Digital technologies are now influencing and changing all areas within organizations. This is fundamentally reshaping the way communication takes place, how people work together and how value is...
Do I need Network Threat Detection & Response (NTDR)?
Leadership Brief
Do I need Network Threat Detection & Response (NTDR)?
NTDR products/services are getting a lot of attention at conferences and in the cybersecurity press. But does your organization need it? We’ll look at what NTDR products do, reasons to consider...
Access Reviews Done Right
Leadership Brief
Access Reviews Done Right
Access reviews are considered important risk management controls in many organizations. They are intended to ensure that each user, process and system has always only the minimum amount of access...
The Differences Between Endpoint Protection (EPP) and Endpoint Detection & Response (EDR)
Leadership Brief
The Differences Between Endpoint Protection (EPP) and Endpoint Detection & Response (EDR)
Endpoint Detection & Response products are capturing a lot of mindshare in cybersecurity. But how do they differ from the more standard Endpoint Protection products? We’ll look at key features of...
Do I Need Endpoint Detection & Response (EDR)?
Leadership Brief
Do I Need Endpoint Detection & Response (EDR)?
EDR products are getting a lot of attention at conferences and in the cybersecurity press. But does your organization need it? If so, do you have the expertise in-house to properly deploy, operate,...
Blockchain ID & Self Sovereign Identity
Leadership Brief
Blockchain ID & Self Sovereign Identity
As the hype around Blockchain is slowing down, the market is moving into a phase of maturity, focusing on business cases where Blockchain technology delivers concrete value, in combination with...
Artificial Intelligence in Cybersecurity
Leadership Brief
Artificial Intelligence in Cybersecurity
Artificial Intelligence remains the hottest buzzword in almost every segment of the IT industry nowadays, and not without reason. The very idea of teaching a machine to mimic the way humans think...
Data Security and Governance (DSG) for Big Data and BI Environments
Leadership Brief
Data Security and Governance (DSG) for Big Data and BI Environments
Increased relevance of Big Data and BI environments in supporting business decisions requires a broad set of data points to be collected throughout the lifetime of an application and users’...
The Limits of AI in Marketing Automation
Leadership Brief
The Limits of AI in Marketing Automation
Artificial intelligence and machine learning are megatrends in marketing analytics and automation—it's often seen as the holy grail of digital marketing, as its possibilities seem to be endless....
Machine Learning, Marketing, and Privacy
Leadership Brief
Machine Learning, Marketing, and Privacy
Artificial intelligence and machine learning techniques are becoming more and more important for marketing. ML offers new possibilities to analyze customer data, enabling individual marketing...
AI and Machine Learning — The Basics in a Nutshell
Leadership Brief
AI and Machine Learning — The Basics in a Nutshell
Artificial intelligence is becoming more and more important for various applications in almost all industrial sectors. This leadership brief gives a basic overview of the main principles of...
Marketing, IoT, and Privacy
Leadership Brief
Marketing, IoT, and Privacy
The Internet of Things (IoT) is an IT megatrend. Apart from offering new possibilities and experiences to its users, IoT is highly interesting for marketers as it offers new ways to communicate...