Speaker details

Christophe Benavent
Professor
University Paris Nanterre
Christophe Benavent is Professor at University Paris Nanterre. He is a specialist of marketing and focus on how digital technologies change practices and strategies. He is also and author ("Plateformes - Réseaux sociaux, market place et sites collaboratif", FYP, 2016). He is also a collaborator of the ObSoCo, a market research compagnie, as scientific adviser for digital studies.
Sessions
Date | Title |
---|---|
Consumer Identity World Europe 2017 |
|
Nov 29, 2017 15:30‑16:00 |
Combined Session The MarTech Panel |
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