Prof. Dr. Heiko Beier - Is it Facebook's End Game? Why Social Networks as we know them Today will not Survive

The real problem behind the recent Facebook scandal is not primarily that a company like Cambridge Analytica has "gained" access to the personal information of millions of Facebook users and misused them for political manipulation. It is the business model of social networks itself: Letting their users deal privacy for some kind of communication convenience, without letting them at any point opt for both: the convenience of using social network services to digitally interact with others as well as control over the usage of their personal information. 

Will such business models survive? Is privacy a disclaimable option or is it a constituent element of our personality? 

Language: English • Duration: 22:26 • Resolution: 1280x720

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