"Archive != Delete": Bring Back the Delete Button

Why does it seem to be getting harder to delete information online? GDPR will take effect in just a few days. GDPR empowers EU people to take control of their personal information. When in force, GDPR will mandate that companies and other organizations which control or process personal information must comply with delete requests. Users around the world are more cognizant of the data they create and leave online. Even outside the EU, people want to be able to delete data which they deem is no longer useful.

Enter the “archive” button. On some social media sites and other popular applications, the archive button appears to have replaced the old familiar “delete” button. Why? It is ostensibly to make it easier for users to retrieve information that they want out of sight. App makers reason that you don’t always want to delete something once you hit delete. Sometimes, they’re right. But most of the time, “delete” should mean delete. If one searches hard enough, one can usually find ways to actually delete data, even though the top-level UIs only show options to archive.

Another reason “archive” has replaced “delete” is that all information has some value, or at least that is the guiding principle in Big Data circles. Just because a user wants data removed doesn’t mean that it doesn’t have value for others. Social network operators make money off user data, so they believe it must be retained for historical analysis.

Turbulence in the markets and bad press for social media companies may be a leading indicator as to the importance of personal data control for an increasing number of users worldwide. In advance of GDPR, and for the benefit of all users, we urge app makers to bring back the delete button.


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Compliance, Risk & Security

Whether public, private or hybrid clouds, whether SaaS, IaaS or PaaS: All these cloud computing approaches are differing in particular with respect to the question, whether the processing sites/parties can be determined or not, and whether the user has influence on the geographical, qualitative and infrastructural conditions of the services provided. Therefore, it is difficult to meet all compliance requirements, particularly within the fields of data protection and data security. The decisive factors are transparency, controllability and influenceability of the service provider and his [...]

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