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Gigya
SAP Hybris Gigya’s solution helps businesses identify customers across devices to build rich, permission-based profiles, manage customers’ preferences across their entire lifecycle, and deliver better services, products and experiences by integrating customer data into downstream applications.
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Event Recording
May 23, 2016
Jason Rose - Balancing Personalization and Trust in the Age of the Customer
In this session, find out how customer-obsessed businesses are increasing their audiences and creating trusted, customized experiences across devices and platforms in exchange for first-party data. We provide case studies of how leading brands are leveraging customer identity and access management (CIAM) to create personal relationships at scale while maintaining high degrees of data privacy and security.
Webinar Recording
Apr 20, 2016
Fueling Digital Innovation with Customer Identities
Identity management has become far more than a key component for defining security and access controls. Understanding customers’ identities through all of their interactions with an organization is key to developing strong and enduring relationships across multiple channels. Combining information from various sources (registration forms, devices, social accounts, etc.) to provide optimal user experiences is now a prerequisite for customer-facing enterprises.
