Marina joined KuppingerCole as a Research Analyst in April 2022. Her main areas of expertise are Business, Data Analytics and Artificial Intelligence.
Background and Education:
Marina holds a Bachelor degree in Marketing from Argentinian Business School (Argentina), an MBA from Valencian International University (Spain), a Diploma in Data Analytics for Business from College of Computing and Technology (Ireland), and she is currently working on her dissertation of a Master´s in Artificial Intelligence Research from Atlantic Technological University (Ireland).
Marina gained experience in management and business intelligence for telecommunications and social media in Ireland, and she has several years of experience lecturing for third level education. Her career started as an Assistant Lecturer in Statistics at the University of Buenos Aires (Argentina), and continued in Ireland as an IT Lecturer for Data Analysis modules such as Machine Learning, Data Visualisation and Predictive Analytics.
Her dissertation will be about Machine Learning models to predict the reaction of the users against online advertising and data text processing.