Speaker details
Lars Brodersen
Technical CRM Product Owner
tesa SE
Lars Brodersen is the technical CRM product owner at tesa SE (one of the world's leading manufacturers of self-adhesive products and system solutions for B2B / B2C). Before that, he was a long-time management consultant for international CRM projects.
As the owner of the CRM publishing house and himself a multiple author on the full range of topics in customer relationship management, he also advises companies of all sizes on strategic orientations. Furthermore, he is engaged at various universities as a mentor for cooperation projects.
Sessions
| Date | Title |
|---|---|
Customer Technology World 2020 |
|
|
Oct 22, 2020 10:30‑10:50 |
Keynote Digitalization of CRM - Rethink, entirely! Session Details |
|
Oct 22, 2020 13:50‑14:00 |
Roundtable The Future of CRM Session Details |
Stay Connected