Webinar Recording

Im Mittelpunkt steht das Kundenerlebnis: Consumer Focused Identity Management

Posted on Sep 15, 2015 by Martin Kuppinger

In den letzten fünf Jahren haben sich die Bedürfnisse von Unternehmen, was den Zugriff auf kritische Anwendungen oder die Sicherheit von Kundenidentitäten betrifft, deutlich geändert. Zunehmend vernetzte Kunden, die auf neue Art und Weise über verschiedene Kanäle aktiv werden, lassen die Grenzen der Kundeninteraktion verschwimmen. Das neue Kundenverhalten zwingt Marketingabteilungen und Geschäftsbereiche nun dazu, eng mit den IAM-Verantwortlichen zusammenarbeiten: Sie müssen gemeinsam eine passende Lösung finden, die das Unternehmen bei der Schaffung, Pflege und Optimierung von Kundenbeziehungen unterstützt.

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Webinar-Präsentation, KuppingerCole

Webinar-Präsentation, Ping Identity

Speakers

Principal Analyst
KuppingerCole

Martin Kuppinger

Als Principal Analyst ist Martin Kuppinger verantwortlich für den Bereich KuppingerCole Research. In seiner 25-jährigen IT-Erfahrung hat er bereits mehr als 50 IT-Bücher geschrieben und ist ein etablierter Referent und Moderator bei Seminaren sowie Kongressen. Sein Interesse an...

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Regional Sales Manager Central Europe
Ping Identity

Michael Neumayr

Michael Neumayr ist seit Anfang 2014 bei der Identity Security Company Ping Identity als Regional Sales Manager Central Europe tätig und in dieser Position verantwortlich für den kompletten Vertrieb in dieser Region. Neumayr blickt bereits auf mehr als zwanzig Jahre Erfahrung im...

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