Balancing User Experience, Privacy and Business Requirements – Learnings From Social CRM

In order to watch this video, you have to log in or create an account, if you don't have one yet.
This video is only available to registered participants of the event.


Based on our research about critical privacy areas in Social CRM I could present solutions and discuss further potentials provided by upcoming technologies and resulting requirement on privacy management systems.
Social CRM is a bit special as indeed many applications and processes areas are still in legally grey area, without established and accepted standards. Users tend to ignore this fact as many applications and process provide a value for them and/or are comfortable. Based on this specific setup I could build up the discussion and presentation.
This presentation would be more a discussion to show potential solutions and not the presentation of a specific solution

Dr. Olaf Reinhold, Board Member, Researcher, Social CRM Research Center e.V.

Language: English • Duration: 21:09 • Resolution: 1280x720

Learn more about this hybrid event


KuppingerCole PLUS

Get access to the whole body of KC PLUS research including Leadership Compass documents for only €800 a year

Stay Connected

KuppingerCole on social media

How can we help you

Send an inquiry

Call Us +49 211 2370770

Mo – Fr 8:00 – 17:00