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Mr. Biscaia serves as the Director of Product Management for Watchful Software, and is responsible for the company's product direction and go-to-market efforts. Prior to Watchful, Mr. Biscaia was the Marketing Manager for Critical Software worldwide, responsible for driving their messaging and branding into the mission-critical computing market. Before joining Critical Software, he was general manager for a marketing communications agency tailored at SMBs and their unique challenges in reaching fragmented markets. Prior to that engagement, he served as Marcom Manager at a group of companies in the field of Design and Product Development of plastic parts.
Mr. Biscaia holds an MBA in Marketing and several post-graduation studies in Sales & Marketing.