In this conversation, Ping Identity CEO André Durand and KuppingerCole Analysts co-founder Martin Kuppinger explore how the identity and access management market is evolving in response to AI, agentic automation, and the explosion of non-human identities. They discuss emerging threats like deepfakes, the growing complexity of digital trust, and Ping Identity’s vision for a unified platform to secure identities across the entire lifecycle. The discussion also highlights the long-standing collaboration between Ping Identity and KuppingerCole Analysts, and the value of forward-looking market insights in navigating a rapidly changing landscape.