Masa Mashita
Senior Vice President, Strategic Innovations, JCB Co., Ltd.

Masa Mashita

Experienced in the payment industry for over 25 years at JCB, one of the international payment schemes as well as the major issuer and the largest acquirer in Japan. For first 7 years, the role was to develop new solutions such as the contactless payment. After that, in the international division, nearly 15 years of experience in sales activities in Taiwan and Germany, the regional sales management for Americas & EMEA, the establishment of offices in emerging countries, and the legal compliance. In 2017, joined Strategic Innovations Department as a founding member. Currently, pursuing business model reforms to solve social issues, mainly concentrating on the new payment model and the digital identity.

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