Michael Rudrich is the Regional Director Sales for Central and Eastern Europe at Centrify. Rudrich’s role is to develop and grow the Centrify business across the region supported by a channel focussed business model. An experienced spokesperson for Centrify, Rudrich regularly speaks at key industry conferences and events and is frequently interviewed and quoted in the press. Rudrich has over fifteen years experience in the IT Security market having held the role of Regional Sales Director in market leading organisations such as Websense, McAfee, Secure Computing and RSA Security. Prior to holding these positions, Rudrich held channel and product based positions with Baltimore Technologies and Network Associates.