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Identity and Access Governance (IAG) is crucial for managing user access to ensure compliance and avoid security breaches by providing answers to who has access to what, why, and who granted it. Traditionally, IAG addresses challenges from static entitlements in systems, creating the risk of over-entitlement and necessitating constant oversight for compliance. The future of access management focuses on Just-In-Time (JIT) access controls, reducing reliance on traditional IAG processes. However, static entitlements remain widespread, necessitating effective IAG solutions. Vendors are exploring solutions like dynamic access reviews and AI-driven threat detection. These technologies can simplify role management and access review processes. Specialized IAG solutions can fill gaps for organizations with legacy systems. The IAG market targets industries with strict compliance needs such as finance, healthcare, and government. Continued advancement in automation, policy management, and AI is vital for evolving IAG capabilities, supporting IT security, and regulatory compliance.