Privacy Compliance That Empowers Instead of Hinders
- LANGUAGE: English DATE: Thursday, November 19, 2020 TIME: 4:00pm CET, 10:00am EST, 7:00am PST
Protecting user privacy has become much more complicated as of late. Organizations must optimize consent rates while ensuring compliance with ever-changing global regulations and frameworks. They must look critically at their own processes to identify gaps or failures to meet privacy regulations. And organizations must find ways to effectively manage consumer requests, meticulously document processing activities and data transfers, and stay on top of a rapidly evolving regulatory landscape. Challenging, yes. But absolutely necessary.
In just a few years, we’ve seen a dramatic increase in the number of vendors providing solutions that address these challenges, representative of the increase in demand. Ideally, a Privacy and Consent Management solution should create common ground for IT, legal, data management, and marketing teams to provide user-centric and privacy-first experiences. This requires broad functionality across many privacy aspects. OneTrust takes a broad approach and centralizes multiple channels of end-user interaction into a single dashboard.
Join this webinar to learn the market trends of Privacy and Consent Management, along with the key findings of the recent Leadership Compass on this segment. You will learn:
- The challenges and trends in the Privacy and Consent market
- Recent changes to regulations like the IAB TCF 2.0
- Key recommendations for maintaining compliance and incorporating privacy and consent management initiatives across the organization
- Next steps to implementing a Privacy and Consent solution
In the first part of the webinar, KuppingerCole Analyst Anne Bailey will explain the state of the Privacy and Consent market, supported by the results of the related 2020 Leadership Compass. She will be joined by OneTrust CEO Kabir Barday, who will provide insight on recent regulation changes, how to make marketing compliance an ongoing initiative, and how to know what actions are needed for compliance.
OneTrust is the #1 fastest growing and most widely used technology platform to help organizations be more trusted, and operationalize privacy, security, data governance, and compliance programs. More than 7,500 customers, including half of the Fortune 500, use OneTrust to build integrated programs that comply with the GDPR, CCPA, LGPD, PDPA, ISO27001 and hundreds of the world’s privacy and security laws.
The OneTrust platform is backed by 130 patents and powered by the OneTrust Athena™ AI and robotic automation engine. Our offerings include OneTrust Privacy Management Software; OneTrust PreferenceChoice™ consent and preference management; OneTrust Vendorpedia™ third-party risk exchange; OneTrust GRC integrated risk management; OneTrust Ethics ethics and compliance; OneTrust DataGuidance™ regulatory research; OneTrust DataDiscovery™ AI-powered discovery and classification software; and OneTrust DataGovernance™.
Consumer Identity & Access Management (CIAM) is about managing access to customer-facing systems. While organizations have typically focused on using CIAM to collect, store, and analyze consumer data to create sales opportunities and inspire brand loyalty, other potential business benefits are being overlooked.