Confusing Customer Identity Management (CIAM) with traditional Enterprise IAM comes at a high price: Applying internal regulatory compliance requirements and heavy security challenges to customer-focused interactions could easily limit user experience in a way that it measurably affects your digital business success, with dropped or interrupted transactions. Building Identity & Access around your customers' needs requires a profoundly different approach, which is on the one hand a trust-driven interaction experience with your brand, and on the other hand, complies with KYC and Cybersecurity requirements. In this session, we will give you an overview on the current state of CIAM and future developments you should include in your considerations before deciding on how to move forward.
Data is Power. And as a popular comic superhero said, with power comes more responsibility. For companies offering digital services, the responsibility lies in storing the customer data securely. Growing number of global privacy regulations underpin this responsibility.
More and more organizations are using specialized Customer Identity and Access Management (CIAM) solutions which enable them to consolidate the data of existing customers while offering new and innovative ways to acquire new ones. CIAM tools can be used to prevent fraud, monitor suspicious activity as well as generate important business reports and statistics.
CIAM market is growing yearly but remains the most innovative in various IAM disciplines in to meet the fast-changing digital business demand. Utilizing modern, flexible, and scalable CIAM platforms will enable organizations to combine good customer experience with strong data security. Certainly, a recipe for a successful online enterprise!
This talk will give insights on how to strategize your CIAM journey and shed light on some pain points companies face when embarking on this exciting adventure.
Still developing CIAM in-house? Discover the realities of serving 50 million customers using Hosted Customer Identity and Access Management (CIAM) as a service (SaaS) from a vendor.
Customer Identity and Access Management is one of the most critical platform components. How big of a risk would it be for the large enterprise to delegate it to the vendor solution? And how much risk would it be to not do it?
In 2019 our Eastern Europe business was struggling with Accounts Takeovers where botnets of 1 million IPs total size were involved in massive credential stuffing attacks. And we decided to replace all our legacy auth with a vendor solution.
In this session we will go through the key moments of such transition and the key learnings from the past 4 years. We won’t miss the aspect of value proposition, customer experience, real cost and return on such an investment.