The MarTech Panel
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The MarTech Panel

Combined Session
Wednesday, September 13, 2017 15:00—16:00
Location: 409

Martech panel!Closing the Marketing and IT divide… “Collaboration offers huge pay off throughout the enterprise”

In this panel discussion, we can explore the blending of marketing and technology. 

Anyone concerned with digital marketing is involved since digital by its very nature is technologically-based. We will ask  what can we do to harness technology to achieve marketing goals and objectives 

Kim Albee
Kim Albee
Genoo
Kim Albee is the founder and President of Genoo. Genoo’s products and services over deliver what entrepreneurs, small and midsize businesses need to attract leads and grow new customers....
Grad Conn
Grad Conn
Microsoft
As General Manager for the Microsoft U.S. Central Marketing Organization Grad leads a team of 21st-century marketers and data professionals who drive B2B revenue marketing activities for the $35B...
Nicole Drapeau Gillen
Nicole Drapeau Gillen
ArisGlobal
Nicole Drapeau Gillen is a marketing leader and systems solutioner. Her dual talents are conceptualizing market potential then weaving together end-to-end systems that support marketing...
Lars Helgeson
Lars Helgeson
GreenRope
Lars Helgeson has been in the Internet marketing space since 2000, when he co-founded one of the world's first email service providers, CoolerEmail. As a pioneer in responsible email marketing, he...
Jason Rose
Jason Rose
Gigya
Jason leads Gigya's global marketing initiatives. He has experience in marketing technology platforms and applications for both start-ups and large enterprises. Most recently, Jason led marketing...
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