Receive Customer's Confidence

  • TYPE: Combined Session DATE: Thursday, October 24, 2019 TIME: 12:00-12:30 LOCATION: Salon A

Best Practice: Innovative Customer Experiences at Scale

Authentication is like lighting in the sense that it's ubiquitous. People expect it to be there, people expect it to be frictionless, and they don't worry too much about it unless it's not working. In this Best-Practice Presentation, Etienne Bertou, principal cloud architect for Philips Hue at Signify, will share learnings from his experience using identity to create superior lighting experiences and build trust with security and privacy.

Attendees will learn:

  • How outsourcing identity allows Signify to focus on user experience
  • Architecting your solution with MFA, social logins, and other features to support security & UX
  • Applications for continuous authentication


Etienne Bertou is a system architect and intrapreneur with over a decade of professional experience in web technology and high tech product development. In recent years he focussed on scaling Philips Hue, the largest connected lighting system in the world, from a venture to the system it is...




Consumer Identity World EU 2019

Registration fee:
€1200.00 $1500.00 S$1920.00 13200.00 kr
Mastercard Visa American Express PayPal
Contact person:

Ms. Lauren Zuber
+49 211 23707725
  • Oct 22 - 24, 2019 Amsterdam