No more Silos: Towards a Holistic Customer Experience Strategy

  • TYPE: Combined Session DATE: Wednesday, November 23, 2016 TIME: 09:45-10:15
Conference Agenda

The ability to provide a superior customer experience and innovative services via all touchpoints in a highly personalized manner is not only a key competitive factor, it is a necessity to survive in the digital age. However, the results of our research reveal that most European companies are not yet well prepared for approaching customer experience in a holistic way – neither from a strategic or organizational nor from a technical perspective. One of the key challenge will be to overcome silo thinking and integrate teams, data, and IT systems.

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Nicole Dufft is a strategy consultant and market analyst at the interface of IT and business. She has 20 years of experience in analysing key trends in the financial and IT industries and is a frequent keynote speaker on the topic of digital transformation.

Session Links


Consumer Identity Summit

Registration fee:
Contact person:

Mr. Levent Kara
+49 211 23707710
  • Nov 22 - 23, 2016 Paris, France