Quad Inc. is a U.S.-based company offering integrated services ranging from creative production to data-driven media management. Serving over 2,700 clients, Quad employs more than 13,000 people across 14 countries.
With such a diverse workforce and hundreds of applications within our Identity Governance and Administration (IGA) perimeter, our identity governance processes significantly impact the user community. As a result, drastically improving the IGA-related user experience became a strategic imperative.
This case study will share our practical experience implementing Conversational IAM tools, transitioning to a natural language chatbot interface that allows users to express their needs in their native language—eliminating frustration caused by complex navigation or translation gaps, proving that sometimes, all you need is a little help from "mAI friends".
