On the Way to Becoming a Cognitive Enterprise

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The digitalization has resulted in the "digital enterprise". It aims at leveraging previously unused data and the information hidden in it for the benefit of the enterprise. The “cognitive enterprise” comes with the promise to use this information to do something productive, profitable and highly innovative for the enterprise.  The cognitive enterprise is the application of cognitive technologies in critical areas of a company. Automation, analytics and decision-making, customer support and communication are key target areas, because many tasks in today’s organizations are in fact repetitive, time-consuming, dull and inefficient. Focus (ideally) lies on relieving and empowering the workforce, when the task can be executed by e.g. bots or through Robotic Process Automation. 

KuppingerCole Analyst Anne Bailey takes you on a swift tour of the concepts of the cognitive enterprise and its promise of creating and evolving next-generation business models between converging technologies and data. 

Language: English • Duration: 30:20 • Resolution: 1280x720


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