Customer Experience Excellence: The Next Level
- TYPE: Track START DATE: Tuesday, November 28, 2017 START TIME: 11:00
Date: Tuesday, November 28, 2017 Time: 11:00-12:00
The “Why” Behind Customer Journeys
Christian Goy, Behavioral Science Lab
People are notoriously unreliable witnesses to their own thoughts and motivations. However, the ability to design behavior-based solutions is the common denominator of every successful modern brand. Behavioral science is the way to navigate the chaos of choice and during this keynote we will share how to turn behavioral economic principle into practical brand and product success stories
CIAM : A True Story
Bertrand Carlier, Wavestone
What happens when a major French company decides to engage in a client identities overhaul? Beyond the traditional pain-points to overcome, this is a real opportunity to rethink client access and identity management. Come hear the story of this journey through business key players that can't hear words like authentication and security, IT players that _love_ their JDBC user password backend yet despise their legacy Access Control infrastructure. We'll detail innovative usecases...
Date: Tuesday, November 28, 2017 Time: 12:00-13:00
Air France : How Data Can Improve Customer Intimacy
Gauthier le Masne de Chermont, Air France-KLM
Personal Voice Assistants: How Personal, How Much Assistance?
Yann Lechelle, Snips
As the Google, Apple and Amazon are rolling out their voice assistants, consumer awareness about privacy concerns is growing stronger as we get closer to GDPR regulation in 2018. Are privacy friendly alternatives possible without compromising the user experiences?