Own the Customer, and You Control the Business
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Own the Customer, and You Control the Business

Keynote
Wednesday, October 23, 2019 09:00—09:20
Location: Salon B & C

One of today's biggest business challenge is to do not lose the consumer before he becomes a customer only because of treating him wrong in the process of identification, registration, and authentication. Regulations such as the DSGVO and PSD2 increase the pressure on the industry, but also create new opportunities. At the same time, new standards and technologies in the field of authentication, a rapidly growing range of solutions for more efficient KYC processes (Know Your Customer), blockchain IDs and many other developments are providing new instruments to serve digital customers better than ever before. The focused use of new technical options is the basis to be able to serve existing customers perfectly in the digital change and to win new customers with new services by perfectly combining one's own strengths with the opportunities of new technologies.

Own the Customer, and You Control the Business
Presentation deck
Own the Customer, and You Control the Business
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Martin Kuppinger
Martin Kuppinger
KuppingerCole
Martin Kuppinger is Founder and Principal Analyst at KuppingerCole, a leading analyst company for identity focused information security, both in classical and in cloud environments. Prior to...
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