The proposed new data protection regulation aims at European data protection standards which are better harmonized than the current legislation and also suit the technical standards in times of transformation. A unified data protection Regulation that is directly applicable as part of the EU’s Digital Single Market shall make it easier for all parties to understand what their rights and obligations are and what compliance risks they need to manage. One of the main changes foresees that EU data protection law is valid whenever the European market is targeted – whether from within or outside of the EU. Amongst other regulatory novelties, strict enforcement and data protection by design will mean a truly new data protection environment.
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