Focus Area: Connected Consumer

What is Connected Consumer

When dealing with consumers and customers directly the most important asset for any forward-thinking organisation is the data provided and collected for these new type of identities. The appropriate management of consumer identities is of utmost importance. Handing over personal data to a commercial organisation the consumer typically does this with two contrasting expectations. On one hand the consumer wants to benefit from the organisation as a contract partner for goods or services. Customer-facing organizations get into direct contact with their customers today as they are accessing their products and services through various channels and deploying various types of devices. It is essential to know the relevant attributes of that customer at the right time: An improved user experience leads to customer satisfaction and thus to returning customers.

Selecting the right items of information and a proper understanding of the quality and reliability of that data are essential management tasks. Customer identities are the result of the ongoing consolidation of data from various sources, including initial registration information, payment data, search requests, purchase history or helpdesk interaction. Consumers use various devices to access required services and they use different accounts in different contexts. On the other hand, the act of providing personal information to a commercial organisation will only be possible when the consumer can expect the required level of trustworthiness and security being applied to personal data. Trust is essential and losing this trust will inevitably endanger the business model and thus threaten the existence of an enterprise.

Latest Research, Upcoming Webinars and Events From
Connected Consumer

Webinar

Acing the Upcoming GDPR Exam

With only weeks to go until the EU GDPR (General Data Protection Regulation) takes effect on May 25th, global businesses are scrambling to figure out how to avoid the hefty fines that loom for companies failing to achieve compliance. Sanctions for non-compliance are very severe with penalties of up to 4% of annual worldwide turnover.

Whitepaper

Whitepaper: Pirean: Orchestrated Identity for Meeting IAM & CIAM Requirements -70225

Identity and Access Management (IAM) for employees and partners is a foundational element in all digital environments today.  Consumer Identity and Access Management (CIAM) systems and services provide new technical capabilities for organizations to know their customers better.  Pirean’s solutions for IAM and CIAM can help companies deploy a single solution to meet both sets of business objectives.    

Webcast

Acing the Upcoming GDPR Exam

With only weeks to go until the EU GDPR (General Data Protection Regulation) takes effect on May 25th, global businesses are scrambling to figure out how to avoid the hefty fines that loom for companies failing to achieve compliance. Sanctions for non-compliance are very severe with penalties of up to 4% of annual worldwide turnover.

Congress

European Identity & Cloud Conference 2018

Come to the place where the Digital Transformation is happening. The European Identity & Cloud Conference, held from May 15-18, 2018, offers a mixture of best practice discussions, visionary presentations, and networking opportunities with a future-oriented community. More than 800 thought leaders, leading vendors, analysts, executives, and end-users get together in Munich to be inspired by a list of world-class speakers.

Latest News From Connected Consumer

Conference

Consumer Identity World Tour 2018

The Consumer Identity World Tour is the place where you get input for your perfect CIAM Strategy. Learn more about Privacy by Design, Consent Life Cycle Management and the needs of your customers. Get to know how to secure their personal information in a strategic and user-friendly way.

Congress

European Identity & Cloud Conference 2018

Come to the place where the Digital Transformation is happening. The European Identity & Cloud Conference, held from May 15-18, 2018, offers a mixture of best practice discussions, visionary presentations, and networking opportunities with a future-oriented community. More than 800 thought…

Blog

Some Perspective on Self-Sovereign Identity

Identity isn't hard when you don't always use it. For example, here in the natural world we are anonymous—literally, nameless—in most of our public life, and this is a handy thing. Think about it: none of us walks down the street wearing a name badge, and it would be strange to…

Blog

Without Prosecution, There Is No Protection

The Equifax data breach saga continues to unfold. In late 2017, the company admitted it had suffered significant data loss starting in March of last year. There were likely multiple data theft events over a number of months. At some point in May, they notified a small group of customers but…

Blog

BAIT: Clearer Guidelines as a Basis for More Effective Implementation

If legal laypersons (as I am) read legal texts and regulations, they often miss clear and obligatory guidelines on how to implement them in practice. This is not least due to the fact that laws are generally designed to last and are not directly geared to concrete measures. This type of…

Webcast

Acing the Upcoming GDPR Exam

With only weeks to go until the EU GDPR (General Data Protection Regulation) takes effect on May 25th, global businesses are scrambling to figure out how to avoid the hefty fines that loom for companies failing to achieve compliance. Sanctions for non-compliance are very severe with…

Blog

2018 – the Turning Point for Social Networks

The Facebook data privacy story continues to be in the headlines this week. For many of us in IT, this event is not really a surprise. The sharing of data from social media is not a data breach, it’s a business model. Social media developers make apps (often as quizzes and games) that…

Blog

FIAM – Fake Identity and Access Management

Just when you thought we had enough variations of IAM, along comes FIAM. Fake digital identities are not new, but they are getting a lot of attention in the press these days. Some fake accounts are very sophisticated and are difficult for automated methods to recognize. Some are built using…

Whitepaper

Whitepaper: Pirean: Orchestrated Identity for Meeting IAM & CIAM Requirements -70225

Identity and Access Management (IAM) for employees and partners is a foundational element in all digital environments today.  Consumer Identity and Access Management (CIAM) systems and services provide new technical capabilities for organizations to know their customers better. …

Blog

PSEUDO WHAT AND GDPR?

GDPR comes into force on May 25th this year, the obligations from this are stringent, the penalties for non-compliance are severe and yet many organizations are not fully prepared. There has been much discussion in the press around the penalties under GDPR for data breaches.…

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Blog

RSA’s 2018 Conference Starts Bi-Polar and Ends with a Minor Breach

It is a world of great turmoil and considerable fear amidst incredible human progress. No wonder the RSA keynotes seemed bi-polar - mixing fear one moment, hope and inspiration the next.  RSA opened with a somber act from rapper poet Kevin Olusola to the conference theme: "Now [...]

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