Focus Area: Connected Consumer

What is Connected Consumer

When dealing with consumers and customers directly the most important asset for any forward-thinking organisation is the data provided and collected for these new type of identities. The appropriate management of consumer identities is of utmost importance. Handing over personal data to a commercial organisation the consumer typically does this with two contrasting expectations. On one hand the consumer wants to benefit from the organisation as a contract partner for goods or services. Customer-facing organizations get into direct contact with their customers today as they are accessing their products and services through various channels and deploying various types of devices. It is essential to know the relevant attributes of that customer at the right time: An improved user experience leads to customer satisfaction and thus to returning customers.

Selecting the right items of information and a proper understanding of the quality and reliability of that data are essential management tasks. Customer identities are the result of the ongoing consolidation of data from various sources, including initial registration information, payment data, search requests, purchase history or helpdesk interaction. Consumers use various devices to access required services and they use different accounts in different contexts. On the other hand, the act of providing personal information to a commercial organisation will only be possible when the consumer can expect the required level of trustworthiness and security being applied to personal data. Trust is essential and losing this trust will inevitably endanger the business model and thus threaten the existence of an enterprise.

Latest Research, Upcoming Webinars and Events From
Connected Consumer

Webinar

Online Forms Are Out of Date – There Are New Ways to Sign Up Customers

An extreme lack of innovation has led to online forms dominating online buying for over two decades. The latest identity platforms use fast, easy, and secure technology to streamline customer sign-ups and simplify data.

Leadership Brief

Leadership Brief: What AI Can Do for You Today – and What Not - 79002

AI is a generic term that covers a range of technologies. Today some of those technologies are sufficiently mature for commercial exploitation and some are not. This leadership brief describes the current state of AI technologies and recommends the areas where they can be applied today.

Webcast

Andre Priebe - CIAM & API Management

Customer Identity & Access Management und API Management sind als Business Enabler bekannt. Aber in Kombination sind sie sogar mehr als die Summe ihrer Teile.  Erfahren Sie, wie digitale Identitäten Ihrer Kunden und Ihrer APIs das digitale Ökosystem Ihrer Kunden infiltrieren, um sie noch stärker an Ihr Unternehmen zu binden. Verstehen Sie, warum die Weitergabe von Kontrolle an Dritte und externe Entwickler der Schlüssel zum Erfolg dieses Ansatzes ist und dass die Einhaltung von Standards Voraussetzung dafür ist.

Congress

European Identity & Cloud Conference 2019

Come to the place where the Digital Transformation is happening. The European Identity & Cloud Conference, held from May 14-17, 2019, offers a mixture of best practice discussions, visionary presentations, and networking opportunities with a future-oriented community. More than 800 thought leaders, leading vendors, analysts, executives, and end-users get together in Munich to be inspired by a list of world-class speakers.

Latest News From Connected Consumer

Conference

Blockchain Enterprise Days 2019

Blockchain Enterprise Days (#BeDays19) will take place September 18-19, 2019 in Frankfurt, Germany. Blockchain is still on everyone's lips and is no longer reserved for the financial sector. For this reason, the Blockchain Enterprise Days will focus on further enterprise application areas of…

Congress

European Identity & Cloud Conference 2019

Come to the place where the Digital Transformation is happening. The European Identity & Cloud Conference, held from May 14-17, 2019, offers a mixture of best practice discussions, visionary presentations, and networking opportunities with a future-oriented community. More than 800 thought…

Leadership Brief

Leadership Brief: What AI Can Do for You Today – and What Not - 79002

AI is a generic term that covers a range of technologies. Today some of those technologies are sufficiently mature for commercial exploitation and some are not. This leadership brief describes the current state of AI technologies and recommends the areas where they can be applied today.

Webcast

Andre Priebe - CIAM & API Management

Customer Identity & Access Management und API Management sind als Business Enabler bekannt. Aber in Kombination sind sie sogar mehr als die Summe ihrer Teile.  Erfahren Sie, wie digitale Identitäten Ihrer Kunden und Ihrer APIs das digitale Ökosystem Ihrer Kunden…

Webcast

Identity Verification & Authentication Made Easy

Business is undergoing change. The Digital Transformation affects business models and changes the way businesses interact with their customers. A seamless customer journey is a key success factor for the digital business. This journey starts with attracting the customer and includes steps…

Blog

Another Astounding Data Breach Hits the Confidence of Customers

The dust is still setting, but the information on this case currently available, which also includes the official press release, is worrying: Just this Friday, November 30, the hotel chain Marriott International announced that it has become the target of a hacker attack. Marriott's brand…

Webcast

The Future of Identity Management at Border Controls: Gateless and Multiple Biometric and Beyond

Obviously, our work at Hub Airports has already radically changed the Consumer’s expectations of how their Identity is to be handled at Airport Border Control; since we were on the front page of the Times, the Telegraph and NYT; as well as over 150 other publications.  Gateless…

Webcast

Zero Trust Reality Check: Secure Access for Hybrid IT

Workforce mobility and widespread adoption of distributed data center and cloud environments have introduced significant access control complexities and threats. Organizations are questioning the efficacy of conventional, perimeter-based defenses and are now evaluating a “trust but…

Webcast

The End of the Password – How to Really Protect Digital Identity

In the digitalized world, passwords are not sufficient anymore to protect digital logins and transactions. What’s even worse: In 81 percent of all cases, they are the main reason for a hack. Once a password is stolen, it opens the doors to fraudulent use and data theft. Furthermore,…

Webcast

A Digital Society Needs a Digital ID

Our world is becoming more digital and more mobile every day. The sensitivity of information being exchanged online grows rapidly and data privacy is a real concern to many people. How are we facing new challenges to keep pace with today's digital transformation? Getting rid of all paper…

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Blog

Blog

AWS re:Invent Impressions

This year’s flagship conference for AWS – the re:Invent 2018 in Las Vegas – has just officially wrapped. Continuing the tradition, it has been bigger than ever – with more than 50 thousand attendees, over 2000 sessions, workshops, hackathons, certification courses, a huge expo area, and, of course, tons of entertainment programs. Kudos to the organizers for pulling off an event of this scale – I can only imagine the amount of effort that went into it. I have to [...]

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