Focus Area: Connected Consumer

What is Connected Consumer

When dealing with consumers and customers directly the most important asset for any forward-thinking organisation is the data provided and collected for these new type of identities. The appropriate management of consumer identities is of utmost importance. Handing over personal data to a commercial organisation the consumer typically does this with two contrasting expectations. On one hand the consumer wants to benefit from the organisation as a contract partner for goods or services. Customer-facing organizations get into direct contact with their customers today as they are accessing their products and services through various channels and deploying various types of devices. It is essential to know the relevant attributes of that customer at the right time: An improved user experience leads to customer satisfaction and thus to returning customers.

Selecting the right items of information and a proper understanding of the quality and reliability of that data are essential management tasks. Customer identities are the result of the ongoing consolidation of data from various sources, including initial registration information, payment data, search requests, purchase history or helpdesk interaction. Consumers use various devices to access required services and they use different accounts in different contexts. On the other hand, the act of providing personal information to a commercial organisation will only be possible when the consumer can expect the required level of trustworthiness and security being applied to personal data. Trust is essential and losing this trust will inevitably endanger the business model and thus threaten the existence of an enterprise.

Latest Research, Upcoming Webinars and Events From
Connected Consumer

Webinar

Step-by-Step Guide to GDPR Compliance

With less than 250 days left till the dreaded EU General Data Protection Regulation (GDPR) comes into force, organizations around the world are feeling increasingly uneasy. Any company, both large and small, that wants to continue doing business in the European Union must comply with GDPR or face harsh penalties. More

Executive View

Executive View: Janrain Janrain Identity Cloud® - 70845

Janrain provides a complete solution for Consumer Identity and Access Management (CIAM). Janrain is a pioneer in the field, creating the category of CIAM and developing the popular “ social login” authentication method . More

Webcast

Peter Groeneveld - Implementing Consumer IDaaS for Your Smart Thermostat

Customer Case Study at the Consumer Identity World 2017 EU in Paris, France More

Conference

Consumer Identity World APAC 2017

With so many different data sources, Customer Identity & Access Management (CIAM) needs to be secure, clear and user-friendly at the same time. That is why the combination of Identity & Access Management and Customer Relationship Management continues to be a core element for any digital business. More

Latest News From Connected Consumer

Congress

European Identity & Cloud Conference 2018

Get to the place where the Digital Transformation is alive. The European Identity & Cloud Conference, held from May 15-18, 2018, offers a mixture out of best practice discussions, visionary presentations and networking with a future orientated community. More than 800 participants consisting…

Webcast

Peter Groeneveld - Implementing Consumer IDaaS for Your Smart Thermostat

Customer Case Study at the Consumer Identity World 2017 EU in Paris, France

Webcast

Gauthier le Masne - Reinvent the Air France KLM Customer Experience

Customer Case Study at the Consumer Identity World 2017 EU in Paris, France

Webcast

Yann Lechelle - Personal Voice Assistants: How Personal, How Much Assistance?

Presentation at the Consumer Identity World 2017 EU in Paris, France

Webcast

Kannan Rasappan - Blockchain-based Pseudonymous Identity Provider

Presentation at the Consumer Identity World 2017 EU in Paris, France

Webcast

Gil Bernabeu - There Will Be No Growth in the Digital Service Market Without Privacy

Presentation at the Consumer Identity World 2017 EU in Paris, France

Webcast

Khanh Dang Ngo - CIAM, Privacy & the Blockchain in Financial Markets

Presentation at the Consumer Identity World 2017 EU in Paris, France

Webcast

Mobile Ecosystem Forum Workshop: The Trust Advantage

Workshop at the Consumer Identity World 2017 EU in Paris, France

Webcast

Mobile Biometric Authenticators: The Smartphone as Key

Discussion panel at the Consumer Identity World 2017 EU in Paris, France

Webcast

Make Consent Work with More Transparency and Less Control

Discussion panel at the Consumer Identity World 2017 EU in Paris, France

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