Customer Identity & Marketing Automation

International Top Speakers • Best Practice Sessions • Event Platform to Network with Participants & Speakers
Organizations face multiple challenges when it comes to Identity and Access Management. Ensuring safe and efficient access to services is crucial when dealing with thousands of customers and the identities they create and manage. Consequently, customer identity and access management (CIAM) requires a nuanced approach that focuses on security and compliance as well as user experience. Successful CIAM guarantees a secure and seamless customer experience. However, due to constantly evolving customer needs, an increasing number of digital services, and a growing number of data protection and privacy regulations, this might be difficult to achieve.
Join our analysts and international experts to learn how to navigate these challenges to achieve effective identity management and a better customer experience, explore the future of CIAM and data protection, understand the role of AI in marketing automation, and identify the best practices to follow for CIAM.
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Key Topics
Agenda
Please note that presentations and other event materials are only available to registered participants.
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Thursday, July 16, 2020 | |
12:00 - 12:10 |
Welcome Session Jennifer Haas, Project Manager, KuppingerCole
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12:10 - 12:30 |
Convergence - Integrating CIAM into Enterprise Architectures Matthias Reinwarth, Lead Advisor & Senior Analyst, KuppingerCole
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12:30 - 12:50 |
Customer IAM (CIAM) and Digital Transformation Martin Ingram, Product Owner IAM, Royal Bank of Scotland
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12:50 - 13:10 |
3 Things You Need to Know About Your Customers’ Identities Yvo van Doorn, Senior Solutions Engineer, Auth0
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13:10 - 13:30 |
Balancing Customer Experience and Security with CIAM Richard Meeus, Senior Technology and Strategy Director, Akamai
Drew Ward, Senior Director, Product Management, Akamai
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13:30 - 14:00 |
Break |
14:00 - 14:20 |
Unlocking the Potential of CX: IAM Practices for Corporate Clients Dinçer Sidar, Customer Journey Expert, ING Wholesale Banking
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14:20 - 14:40 |
Trends and Findings From the Leadership Compass "Fraud Reduction Intelligence Platforms" John Tolbert, Lead Analyst, KuppingerCole
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14:40 - 15:00 |
The Future Proof CIAM Bridge Katryna Dow, Founder & CEO, Meeco
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15:00 - 15:20 |
Panel: Addressing the Customers' „Pain Points“ - CIAM for Better Security and Compliance Melissa Carvalho, Global Cyber Security Vice President, Royal Bank of Canada
Katryna Dow, Founder & CEO, Meeco
Martin Ingram, Product Owner IAM, Royal Bank of Scotland
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15:20 - 15:40 |
KC Virtual Awards Matthias Reinwarth, Lead Advisor & Senior Analyst, KuppingerCole
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15:40 - 16:20 |
Break |
16:20 - 16:40 |
Panel: Customer Identities are Critical – How Can Businesses Build Trust and a Privacy-Centric CIAM Strategy? Yvo van Doorn, Senior Solutions Engineer, Auth0
Mayur Upadhyaya, Senior Director, Identity Cloud, Akamai
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16:40 - 17:00 |
Identity Assurance with OpenID Connect Dr. Torsten Lodderstedt, CTO, YES.com AG
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17:00 - 17:20 |
Vectors of Identity: A Model for Better User Experience George Fletcher, Identity Standards Architect, Verizon Media Group
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17:20 - 17:40 |
Interview: Implications of Recent Court Ruling on EU-US Data Protection Umbrella Agreement Anne Bailey, Analyst, KuppingerCole
Mike Small, Senior Analyst, KuppingerCole
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Thursday, July 16, 2020 Breakout Session | ||
14:00 - 14:45 |
KuppingerCole Breakout Session: Customer Trust and CIAM - Data and Compliance Breach Presentation followed by Open Discussion
Matthias Reinwarth, KuppingerCole
Christopher Schuetze, KuppingerCole
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Thursday, July 16, 2020 Breakout Session | ||
16:20 - 17:00 |
Breakout Session: Building the Bridge Between Established User Authentication and the Decentralized World Presentation followed by Open Discussion
Jo Vercammen, Meeco
Katryna Dow, Meeco
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